Just one more guided tour…
The quarantine measures put in place to limit the spread of COVID-19 have led to the closing of museums in several countries around the world, forcing people to stay home for their own safety and that of others. Isolation can have serious effects on mental health, leading to a feeling of helplessness that can be very unsettling – and not enough Netflix binge-watching can solve it. However, recent studies confirm that museum visits, arts and culture can help us unwind and de-stress, distracting us from the flow of information related to the illness.
Although the quarantine limits the opportunities for museums to reach their audiences, several institutions are showing great creativity and resilience by harnessing the power of social media. And ICOM is here to help!
Is your museum organising digital outreach activities?
Let us know!
With the hashtag #MuseumsAndChill we are launching a social media campaign to promote the activities of museums that are reaching their audiences at home, and to provide other institutions with tools and ideas to do the same. Contact the ICOM Secretariat at icom.network@icom.museum to let us know how to chill together through the quarantine, and don’t forget to tag us and use the hashtag when sharing your activities on social media!